Timber Expo 2017: SWISS KRONO Makes a Splash with OSB Portfolio
07.11.2017 | Eventi | SWISS KRONO Germania
SWISS KRONO of Heiligengrabe in Birmingham for the Second Time
Timber Expo was the centrepiece of this year’s UK Construction Week, a multiple prize-winning event that took place in Birmingham in the United Kingdom on 10-12 October 2017 and comprised a total of nine exhibitions including a Build Show and Grand Designs. Britain’s number one trade event for the timber construction industry, it attracted virtually all decision-makers in this sector. SWISS KRONO based in Heiligengrabe, Germany participated for the second time as one of about 650 exhibitors. We successfully presented our range of OSB products, as well as MDF and a selection of laminate flooring decors.
This October was a great time to hold this event, as the British OSB market is booming. Demand has been surging for several reasons:
- Advertising by trade and industry associations
- The weakness of the British pound against the US dollar, which has driven an increase in the price of plywood
- The good quality of OSB products manufactured in Germany
Timber Expo was an ideal platform for SWISS KRONO to market the ContiRoll® technology that plays such an important role in making OSB products at the SWISS KRONO site in Heiligengrabe. Another highlight was SWISS KRONO OSB flameproof Stop Fire, our flame-retardant board that has also been approved for use in public buildings. SWISS KRONO MAGNUMBOARD® OSB also attracted considerable attention: “This massive timber construction system is produced by our licensees using SWISS KRONO OSB/4” says Uwe Jöst, Managing Director of SWISS KRONO GmbH.
“It is excellently suited for modular construction, the popularity of which is rapidly increasing in the UK.”
Attendance at the UK Construction Week fell slightly short of expectations with around 33,700 counted, but nevertheless set a new record. Also gratifying was the predominance of highly knowledgeable visitors, purchasers and senior decision-makers on the one hand, and on the other the enormous interest in SWISS KRONO OSB products. Architects, self-builders, dealers and tradespeople, including both potential and existing customers, came to explain and discuss their present and future needs with us.